Formating should always be consistent and of similar style everwhere:
Bold(#430d76).
Italic
Font colour(#430d76).
Links.
Point size.
This article is an example of the master layout.
It also gives an overview of how to write an article together with the other aspects to ensure completness to maintain the higest standards of quality and consistency.
Ensure consistency of language and terminology across all articles.
The Approach
Headings for all articles must be agreed before the article is commenced.
Articles are for any purpose to anyone and everyone.
Website or Intranet.
The substence and the sentiment must be understood first .
Articles should be bullet pointed, brief and where possible single line sentences.
Writing the Article
Once agreed and understood, technical research should be done.
Then the article can be composed.
The master template should be used for all articles.
Article should be checked for grammar, spelling and punctuation.
All bullet points should have a full stop.
Useful links to third party websites should always be embedded into the article.
The article should be saved as “Draft” and not published.
Where links are inserted, they should be renamed as text or a phrase.
SEO and Other Back End Procedures
Ensure that the following are consistent with the article title:
SEO Titles.
Slug.
Meta description.
Focus keywords.
Ensure that an appropriate featured image is set.
Ensure that the correct tags and categories have been applied.
Ensure footers are all consistent and the same everywhere.
Publishing and Sending Links
Once approved by the line manager or the responsible individual, it may be published.
The link from the library should always be used to send to the recipient.
